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Banner Marketing – Tips on Increasing Conversion Rate of Banner Ads

Friday Jan 1, 2010  By: admin
Banner Marketing – Tips on Increasing Conversion Rate of Banner Ads

Team up your online business with banner marketing tools when you have plans to save potential time and generate steady flow of income. This textual and graphical blend of marketing tool can be placed on a site by using a simple HTML coding. Advertising companies are coming up with more techniques and sophisticated styles to make a banner look arresting. Site owners must keep a serious approach as effectiveness of banner ads should not be taken lightly. They can resort to online advertising company to carry out proper planning in prior to start using a banner. A well laid out plan can result in eye-catchy creation and placement of a banner to get your landing page be crowded with clicks. So what are the tricks to e played to get a banner ad perform greater conversion rate?

If you are serious about performance of banner marketing, make sure you pay considerable amount of patience in designing, placement and testing effectiveness of the banner. Consider following points while creating and using a banner efficaciously –

1.Try to keep it short and simple [KISS] and team it with compelling texts like ‘click now’, ‘get free’, ‘visit here’ etc., to get your message noticed quickly. Do not cluster it with various concepts, just highlight the catchiest offer and feature of your product to make your banner inviting.

2.Eyes turn to bright objects and bright colors, so make your banner marketing bright, but stick to the relevance to your customers’ preferences. Not every banner need not to be brightly designed, however, make the banner provoking and appealing. Though some colors like red, yellow, white, blue intrigue us and trigger us mind to pay attention.

Instead of a static bar, use an animated or moving banner marketing article as much as possible as they generate more awareness. Ask those who have tested by replacing a static banner with flash or animated banner to know what drastic changes you can bring to your site.

However, pay attention to the file size because the banner marketing ad should not be weighty with rich graphics that slows down loading pace and can be somewhat repelling too some extent.

About Author

Deepak Kamboj is an expert writer, he is currently writing associated with Rupiz Media Ad Network, a leading online media buying agency. He has been efficient in providing useful information about Banner marketing, advertising agency, internet banner advertising, web banners.

18 Responses to “Banner Marketing – Tips on Increasing Conversion Rate of Banner Ads”

  1. MustLoveDingos says:

    *sub*

  2. B & W says:

    nope

  3. Gapfruit says:

    can’t believe it’s drawn out of nothing, could be a photography!

  4. Gary M says:

    I use a site called Cellyspace for my business (real estate). Cellyspace has a broadcast feature that lets me create broadcast alerts with pictures and text of new listings. It's really amazing once you get the hang of it. I'd say try it out.

  5. donaldcarli says:

    "Carbon footprints" are sooooo 2007. Methane will be big in 2008.

  6. Dr. Rosenrosen says:

    Banner ads are primarily used as an advertising tool — whether as branding mechanism or to get clicks and hopefully conversions. It is not typically used for organic search results

    The only time it can have some SEO impact is when the link to the banner ad is hard coded to the site, that the search engines may pick up the link and count it as a vote towards the site.

    But that is only done by the very small sites who have no banner ad server or the few sites who really sell hard coded advertising on their sites. Most sites that accept banner advertising use a banner ad server that allows them to rotate the banner ads on their site — and those are typically javascripts which the search engines cannot read.

  7. Forbidia says:

    Brilliant Willy, Just Brilliant =D

  8. Hermann759 says:

    Great talent Der Mann.

  9. monkeymanbob says:

    Nice work, you did pretty good.

  10. nonphysical says:

    Here's one that is easy to use: http://www.abcbanners.com/cgi-bin/b2/b2.pl?action=Browse&CatID=1

  11. imtrudil80 says:

    Incredible! He looks so life like. Just amazing…and what a beautiful subject

  12. champ0y says:

    You’re really good man. You’ve got excellent talent.

  13. Renuka says:

    Yes..

    you can search these sites.

    adsense.com
    bidvertiser.com
    chitika.com
    adbrite.com

    register one of these sites.. here you can get code for the banner.. and paste it on the place where your banner should appear..

  14. HealthyStealthy says:

    You can apply at affiliate programs and promote some of their products. From there you can get the banner ads that these products have. Commission Junction (cj.com) is one site you could go to.

  15. antoniob35 says:

    whoa!!it looks like a PICTURE!
    ur an amazing painter!:D

  16. Spam says:

    There are several ways to do this but I recommend the following:

    If you haven't already, download Firefox. This is an alternate web browser to internet explorer. It is the safer alternative to internet explorer (and it looks no different).

    Method 1:
    Download the 'NoScript' extension. This is an 'addon' for the browser which gives it the capability of 'blocking' scripts on the internet. With the sites that need scripting, you can just allow them in your 'acceptance list'. As well as blocking ads, you will also be browsing the web much safer than usual. This is a good security measure to have in place.

    Method 2:
    Download the extension AdBlock Plus (for firefox).

  17. keith b says:

    Know about hyperlinks and how to create them
    http://www.theedifier.com/blogging-blogger/hyperlinks-link-text-hot-image-map.php#a

  18. HappyNotGrumpy says:

    Excellent work. Pleasure to watch. Perfect music :-) ))

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